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ALTER BRIDGE Release Lyric Video For My Champion

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ALTER BRIDGE 
Release Lyric Video For My Champion
The Last Hero Released October 7

Heroes push us to excel. Their will, courage, and sacrifice can bring out the best in the world around them. Fittingly, on their fifth full-length album, The Last Hero, hard rock juggernaut ALTER BRIDGE pursue a level of excellence inspired by timeless heroism.

Today a brand new video has been unveiled & premieres worldwide.

Watch My Champion https://smarturl.it/MyChampion

“My Champion” climbs from a swell of delay into an impressive guitar lick before Myles delivers one of the most spirited choruses of their career to date. “The lyric was actually inspired by thinking back to my situation as a kid,” he remembers. “I was this really small, underdeveloped kid who had to work extremely hard to keep up with all of my peers. It was very frustrating. I would hear a lot of words of encouragement from parents, coaches, or teachers though. A lot of those things were stored away, and they manifested themselves in this song. I’ve been able to apply some of those concepts in my life a thousand times over since then.”

“Show Me A Leader” is the debut single that was already released from ALTER BRIDGE’s fifth studio album, The Last Hero. The animated video shows the world in turmoil as politicians (represented by suits with megaphone heads) are broadcasting harmful messages to the public. The band is on a roof with a satellite dish performing “Show Me A Leader” to counteract the harmful messages being spread.

Watch the music video for Show Me A Leader

www.youtube.com/watch?v=ICNer22c2PE

The Last Hero was produced by longtime friend and collaborator Michael “Elvis” Baskette (Slash, Tremonti, Trivium, etc) and mastered by Grammy award winner Ted Jensen.

Alter Bridge burst onto the music scene in 2004 with the release of their gold-selling debut, One Day Remains. In 2007, the band released Blackbird, the album that elevated the band’s profile worldwide. The epic solo in the title track “Blackbird” was voted “Greatest Guitar Solo Of All Time” by Guitarist Magazine. ABIII was released in 2010 and the single “Isolation” gave the band their first #1 single. In 2013, the band reached an elevated creative and critical plateau with Fortress. It bowed at #12 on the Billboard Top 200, moving over 30,000 copies first-week and earning unanimous tastemaker praise. The record garnered perfect scores from Total Guitar and KERRANG! as well as acclaim from Billboard, The Guardian, Loudwire, Ultimate Guitar, and many more. In between sold out tours in Europe and North America, the guys appeared on VH1 and graced the cover of Classic Rock Magazine who labeled Fortress, “The best thing they’ve ever done,” while Eddie Trunk called it, “A top 10 album of the last 10 years.”

Alter Bridge has appeared on The Tonight Show and Jimmy Kimmel Live and their music has been used by the WWE, Major League Baseball and NASCAR to name a few.

Alter Bridge is Myles Kennedy on vocals/guitars, Mark Tremonti on guitars/vocals, Brian Marshall on bass and Scott Phillips on drums.

The Last Hero is scheduled for worldwide release on October 7 by Napalm Records/Rocket

Pre-orders are available in Australia via Nerve Gas  www.nervegas.com.au/alterbridge

The Last Hero’s track listing

1) Show Me A Leader

2) The Writing On The Wall

3) The Other Side

4) My Champion

5) Poison In Your Veins

6) Cradle To The Grave

7) Losing Patience

8) This Side Of Fate

9) You Will Be Remembered

10) Crows On A Wire

11) Twilight

12) Island Of Fools

13) The Last Hero

14) Last of Our Kind (bonus track)

www.alterbridge.com

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